Nellie Bly need not apply

This article links to another, Gender equity elusive, surveys show, which indicates that female students were more likely to take internships in public relations than were their male counterparts while still in school and that the female students more often cared more about salary and benefits than did their male counterparts. Those findings, if correct, pretty clearly explain what's going on: the women are going for the jobs that pay more and provide them with better benefits. Perhaps the way to encourage more women to go into media jobs, then, is to simply promote the hiring of men for those higher-paying public relations jobs which come with better benefits. By filling up more of those higher-paying public relations jobs with men, maybe the female students would then make the choice that pays less and offers fewer benefits and go into media jobs. Of course, that would tend to lower the average wage of women. But at least it would finally create that level playing field. There would be more men in public relations and more women in media jobs. And, hey, isn't equality what it's all about?