J-Source

Social networking on the WSJ

The Wall Street Journal will launch a social network for business people, starting Tuesday. If it’s successful, says a New York Times blogger, “it could provide lessons for other news organizations trying to build deeper connections with their readers: New community features will allow WSJ.com’s million or so paid online subscribers to comment on every…

The Wall Street Journal will launch a social network for business people, starting Tuesday.

If it’s successful, says a New York Times blogger, “it could provide lessons for other news organizations trying to build deeper connections with their readers: New community features will allow WSJ.com’s million or so paid online subscribers to comment on every story, pose their own discussion questions, e-mail one another and set up profiles that will allow others to see what they’re doing on the site.”

The Wall Street Journal will launch a social network for business people, starting Tuesday.

If it’s successful, says a New York Times blogger, “it could provide lessons for other news organizations trying to build deeper connections with their readers: New community features will allow WSJ.com’s million or so paid online subscribers to comment on every story, pose their own discussion questions, e-mail one another and set up profiles that will allow others to see what they’re doing on the site.”

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