More bad news for print media: A survey of U.S. marketers finds most plan to spend more advertising dollars online during the next few years and reduce the amount they spend on print.
Continue Reading Marketers plan to spend more online, less on print
Most of the journalism produced by Britain’s national newspapers is “pre-packaged” or “recycled” news derived from public relations material and wire services, according to a recent study by researchers at the Cardiff School of Journalism, Media and Cultural studies. At least 19 per cent of press stories originated wholly or mainly from PR material, the researchers reported. Other findings: Print journalists are producing three times the copy they did 20 years ago and are doing less fact-checking and contextualizing as a result; broadcast news outlets are less dependent on PR and news wires for their material but continue to rely heavily on newspapers when deciding their news lineup. (Note: You can download the entire study; use Word to open.)
Continue Reading British study explores link between PR and news
Journalist and designer Erica Smith is interactively mapping locations and details of newspaper job cuts in the United States. The subject matter is depressing, but the presentation technique (using Google Maps) is impressive.
Continue Reading Mapping newspaper job cuts
The newspaper of the future? Glad you asked: Print and
online functions will be fully integrated in the newsroom, newspaper journalists
will be expected to produce content in all media formats, some editorial
functions will be outsourced, analysis and opinion will be more important and news
will be distributed for free. At least, that’s the majority view of more than 700
editors and news executives surveyed for the 2008 Newsroom Barometer. Most of
the editors see declining readership among the young as their biggest threat and they are almost evenly divided as to whether newsprint or
online will be the dominant medium of news publishing in the future.
Sparking young people’s interest in the news is a daunting challenge. In an effort to learn more about how young adults
interact with the news, Associated Press commissioned a team of anthropologists
to study the digital news habits of 18 young people (aged 18-34) in
on the Editors Weblog, their subjects considered news
to be an important source of “social currency” – and wanted to know more about events – but they encountered news reports haphazardly,
mostly through e-mail sources and social networks. The full study is scheduled
to be released in early June at the World Editors Forum in
An annual survey of editors around the world conducted by Zogby International and commissioned by the World Editors Forum and Reuters is posted to this site and is signficant because it is yet another indication of the direction newspapers are moving towards.
Continue Reading Newsroom barometer study predicts integrated newsroom
Rumours that the next generation won’t read print have been greatly exaggerated, says new research from US-based McPheters & Co. The overall consensus of their report is that the younger generation (ages 19-34) is reading more than the older generation (ages 35+). But, curiously, circulation is down.
Continue Reading Print not dead yet
“In the last year, the trends reshaping journalism didn’t just quicken, they seemed to be nearing a pivot point,” according to the 2007 edition of the annually anticipated report on US news media by the Project for Excellence in Journalism (PEJ).
Continue Reading U.S. media nearing “pivot point” — PEJ report