Internet blows past newspapers as source of info for U.S. voters
As Canadian politicians vie for public attention during
this summer’s federal pre-election campaign, here’s some interesting U.S. data for journalists, politicians and media managers to
chew on: American voters have embraced the Internet as
a source of election campaign information, pushing it past all other forms of
media except television. Also, Internet ad spending by campaigning politicians is lagging behind the movement of voters online, E-Marketer reports.
As Canadian politicians vie for public attention during
this summer’s federal pre-election campaign, here’s some interesting U.S. data for journalists, politicians and media managers to
chew on: American voters have embraced the Internet as
a source of election campaign information, pushing it past all other forms of
media except television. Also, Internet ad spending by campaigning politicians is lagging behind the movement of voters online, E-Marketer reports.
