With the power to publish now in the palms of million of hands, what does it mean for the relationship between journalists and the brands whose news they once had a near-monopoly on distribution? And with more brands taking advantage of this fact and moving to tell their own stories and establish their brands as go-to sources of information, what does this mean for news organizations? This week's Scribble Chat with J-Source Future of News editor Ira Basen will look at this relationship, how it has changed in recent years, and how, on a more micro level, journalists have moved into branded content creation roles and why. Oct. 15 from 12–1 p.m. ET.

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Tamara Baluja is an award-winning journalist with CBC Vancouver and the 2018 Michener-Deacon fellow for journalism education. She was the associate editor for J-Source from 2013-2014.