Live blog: The changing relationship between journalism, brands and storytelling
With the power to publish now in the palms of million of hands, what does it mean for the relationship between journalists and the brands whose news they once had a near-monopoly on distribution? And with more brands taking advantage of this fact and moving to tell their own stories and establish their brands as go-to sources of information, what does this mean for news organizations? This week's Scribble Chat with J-Source Future of News editor Ira Basen will look at this relationship, how it has changed in recent years, and how, on a more micro level, journalists have moved into branded content creation roles and why. Oct. 15 from 12–1 p.m. ET.