In a memo to staff, Toronto Star publisher John Cruickshank said the newspaper will reduce the width of its printed page by 5 per cent starting Sept. 16
In a memo to staff, Toronto Star publisher John Cruickshank said the newspaper will reduce the width of its printed page by 5 per cent starting Sept. 16.
Cruickshank said the page reduction is in line with industry trends – The Globe and Mail has already changed its page size and the National Post will follow suit in the fall – and will lead to “significant cost savings.”
“We have conducted extensive tests and are confident the quality of the newspaper and the reading experience of both our subscribers and our advertisers will not be affected because the reduction is so slight,” he wrote in the memo. “Newsprint is one of our major operating costs and like all businesses we are constantly seeking ways to control our expenses.”
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The pages will be produced as normal by the editorial and advertising departments and then reduced during the production phase at the Star’s Vaughan printing plant, Cruickshank explained.