iTunes for magazine industry
The new Apple tablet promises to bring a revolution to the magazine industry in a manner similar to the iPod’s impact on music.
“Traditional publishers — concerned that Apple’s anticipated tablet
computer could affect their business the way the iPod disempowered
music publishers — are discussing possible strategies, including an
industry-wide digital storefront where tablet users could buy digital
issues or subscriptions without going through iTunes or the App Store.”
If successful, it could bring an entirely new generation to magazines.
The new Apple tablet promises to bring a revolution to the magazine industry in a manner similar to the iPod’s impact on music.
“Traditional publishers — concerned that Apple’s anticipated tablet
computer could affect their business the way the iPod disempowered
music publishers — are discussing possible strategies, including an
industry-wide digital storefront where tablet users could buy digital
issues or subscriptions without going through iTunes or the App Store.”
If successful, it could bring an entirely new generation to magazines.
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